20/20 Insight GOLD    

Scales—Standard Scales

20/20 Insight GOLD contains five standard scales: 

Scale Name     Abbreviation

Satisfaction

Importance

Agreement 

Frequency 

Expected Frequency

Satis

Imp

Agrmt

Freq

ExFreq

The abbreviation is displayed on the printed report when you display scores for a specific scale.

You can use the scales as they are, modify them or create new scales.  Before you customize the scales, review the descriptors and question stem associated with them.  Where * appears in the question stem, the program automatically inserts the Subject’s name when creating the respondent software.


Satisfaction (Satis)

Question stem:  How satisfied are you with the performance of *?

Descriptors:        
Not satisfied
Minimally satisfied
Moderately satisfied 
Very satisfied
Totally satisfied 

Importance (Imp)

Question stem:  How important is this action to the effectiveness of *?

Descriptors:        
Not important
Minimally important
Moderately important 
Very important
Totally important 

Agreement (Agrmt)

Question stem:  How strongly do you agree that * performs this action well?

Descriptors:        
Strongly disagree
Disagree 
Mildly agree
Agree
Strongly agree

Frequency (Freq)

Question stem:  How often does * perform this action well?

Descriptors:        
Never
Seldom
With some regularity 
Usually 
Always

Expected Frequency (ExFreq)

Question stem:  How often should * perform this action well?                   

Descriptors:        
Never 
Seldom 
With some regularity  
Usually
Always